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A landing page invites your reader to a reading and viewing that is at the same time an experience and a promise.
An appreciation experience, where you meet how will it be treated (meaning it will feel great) and by whom (A person committed to his clients and whose work speaks for itself).
A promise of very detailed benefits and, more importantly, who you will become thanks to the sum of all things.
That is to say, thanks to working with you, hiring your service or buying your product, this person will be someone: